CONVERSATION by IYC: Episode 5 Is Live
7th April 2026
The latest episode of CONVERSATION by IYC is now live. Designed to bring the yacht industry closer to enthusiasts, clients, and professionals alike, Episode 5 is available to stream below.
In this episode, we dive into the heart of yacht sales and chartering with Frankie Maxwell, IYC US Sales & Charter Director. We explore why, even in an era of AI, automated valuations, and data-driven decisions, trust remains the most valuable currency in yachting.
From the moments that make or break a deal to the strategies that keep relationships personal in a digital world, Frankie shares insights on building, maintaining, and earning trust in today’s market.