THE LOUNGE by IYC: A Resounding Success at MYS 2023
The Monaco Yacht Show is an annual anticipated couple of days on the yachting calendar, where the world's most luxurious and newest superyachts take center stage. This year, amidst the glitz and excitement of the show, THE LOUNGE by IYC emerged as a beacon of hospitality.
Nestled steps away from the heart of the Monaco Yacht Show, THE LOUNGE by IYC played host to a series of events, drawing an eclectic mix of partners, clients, press, captains, and enthusiasts, serving as a testament to IYC's unwavering commitment to providing a truly unique and unforgettable experience.
Below, we share a recap of the events and the remarkable success THE LOUNGE achieved. From exclusive partnerships to unforgettable client interactions, from captivating press engagements to interactions with seasoned captains, THE LOUNGE by IYC left an indelible mark on those who got to experience it.
Captains' Soiree
On Wednesday evening of the show, IYC was delighted to host Captains' and crew in THE LOUNGE for drinks and canapés to express our gratitude for their hard work and dedication. Connections were fostered, new ones made, and cheers were had to the start of an exciting and successful MYS.
Press Conference Lunch
Thursday midday, THE LOUNGE played host to a variety of marine and luxury press where IYC CEO, Raphael Sauleau delivered key market and IYC news including the announcements of a 15th IYC office in Dubai, a new video giving a behind the scenes look inside The Italian Sea Group, as well as key statistics around our partnerships and growth. The presentation was followed by a lunch and networking with key media.
An Evening Better Than Reality
On Thursday evening, attendees immersed themselves in the world of espionage, intrigue, and special operations known only to a select few. In this exclusive and intimate event, Better Than Reality, created by a group of elite military and intelligence operatives from CIA, DIA and other spy agencies from around the world, shared stories around the experience of fear, adrenaline rush, and sense of accomplishment associated with real world clandestine operations behind enemy lines. Those present were able to ask questions and enjoy a tasting in partnership with TopWhiskies and Global Wine Solutions.
Sustainability In Yachting: Leadership, Impact, Future
On Friday 29th September at the Monaco Yacht Show, IYC hosted "Sustainability in Yachting:Leadership, Impact, Future Seminar," a seminar in partnership with social enterprise Common Seas. The stellar panel of speakers were invited to discuss the topic of sustainability in yachting. A collection of international press, yacht enthusiasts and industry professionals attended the event held at The Lounge by IYC in Monaco.
Read more about it here.
Cocktail Soiree with Champagne Vidoré
On Friday evening, an exclusive cocktail soiree was held for our esteemed clients to unwind from the show. Champagne Vidoré kindly provided champagne from their highly exclusive range of 500 bottles a year produced, enhanced by the delectable hors d'oeuvres served.
Daily Komos Tequila Tastings
Tequila Komos is the category redefining line of ultra-luxury tequilas available in three expressions: Reposado Rosa, Añejo Cristalino, and Extra Añejo. Tasting Panel Magazine rated Komos the highest-rated tequila portfolio ever, including the first 100-point score ever.
Everyday from 3pm onwards, the Komos Tequila bar came alive, sharing their different expressions and allowing all to taste their product and discover the Komos brand.
To find out more about all the partners present in THE LOUNGE, click here.
To find out more about IYC's presence at Monaco Yacht Show 2023, click here.